Good news for our merchant and logistics customers: the Veepee connector is now available in AtomicSeller version 4.
Flash sales: a growth driver across Europe
By concentrating a significant volume of orders over a short period, flash sales give merchants three tangible growth levers:
- increase their revenue and order volumes;
- raise brand awareness throughout the European Union;
- gain temporary access to a diverse range of shipping solutions across Europe.
Turn a flash-sale campaign into a growth opportunity
Beyond the revenue generated during the campaign, a Veepee operation opens up new commercial opportunities:
- reach new consumers beyond the existing customer base;
- quickly increase brand visibility across several European countries;
- test market interest in a brand, product range or individual product;
- support a product launch, seasonal operation or stock-clearance campaign;
- expand European sales without implementing a different logistics process for every campaign.
A new service offering for logistics providers
This momentum also opens up new opportunities for logistics providers to:
- offer a service tailored to flash-sale campaigns;
- support their customers in preparing and running their Veepee campaigns;
- handle temporary peaks in order volume through automated processes;
- manage orders, exceptions, parcels, shipping services and pallets;
- connect their WMS to Veepee in real time through AtomicSeller’s REST JSON API;
- reduce manual data entry and the risk of errors;
- ensure operational traceability from order receipt through to pallet closure.
Merchants can therefore grow their sales while retaining control of their operations. Logistics providers, meanwhile, benefit from a complete solution for offering a Veepee service without multiplying tools or manual processes.
Two complementary operating modes
Each company can integrate the connector according to its organisation and level of automation:
- operations can be exchanged automatically with the WMS through AtomicSeller’s REST JSON API;
- they also remain accessible from the AtomicSeller portal, where users can search, review and process them.
A connector covering the complete Veepee workflow
From order retrieval through to shipment, the main operational stages are covered:
- single-parcel and multi-parcel order management;
- missing-item and backorder management;
- configuration of the different shipping services;
- pallet creation, tracking and closure, with real-time synchronisation with Veepee;
- generation of parcel and pallet labels.
Merchants and logistics providers therefore have a shared solution for automating their exchanges while retaining operational visibility from AtomicSeller.
👉 Read the Veepee connector documentation
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